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Jointed LureSlight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood.Features:- Balsa Wood Construction- Broken Back Design- Classic Minnow Profile- VMC Black Nickel Hooks-...
Jointed LureSlight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood.Features:- Balsa Wood Construction- Broken Back Design- Classic Minnow Profile- VMC Black Nickel Hooks-...
Jointed LureSlight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood.Features:- Balsa Wood Construction- Broken Back Design- Classic Minnow Profile- VMC Black Nickel Hooks-...
Jointed LureSlight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood.Features:- Balsa Wood Construction- Broken Back Design- Classic Minnow Profile- VMC Black Nickel Hooks-...
Jointed LureSlight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood.Features:- Balsa Wood Construction- Broken Back Design- Classic Minnow Profile- VMC Black Nickel Hooks-...
Jointed LureSlight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood.Features:- Balsa Wood Construction- Broken Back Design- Classic Minnow Profile- VMC Black Nickel Hooks-...
Dives-To Series Custom Ink LureArtisan bass angler Mike Ike Iaconelli has offered his unique talents to assist in the development of this masterpiece series of lures. Im used to giving baits my own personal touch, tweaking them. Now those oh-so-special modifications come right out-of-the-box from Rapala. There are three key traits: first, its their...
Husky Jerk LurePerfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns.Features:- Suspending/Neutral Buoyancy- Long-Casting- Loud Rattles- Runs Straight and True- Cast or Troll- Premium VMC Black Nickel Hooks-...
Husky Jerk LurePerfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns.Features:- Suspending/Neutral Buoyancy- Long-Casting- Loud Rattles- Runs Straight and True- Cast or Troll- Premium VMC Black Nickel Hooks-...
Husky Jerk LurePerfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns.Features:- Suspending/Neutral Buoyancy- Long-Casting- Loud Rattles- Runs Straight and True- Cast or Troll- Premium VMC Black Nickel Hooks-...
Husky Jerk LurePerfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns.Features:- Suspending/Neutral Buoyancy- Long-Casting- Loud Rattles- Runs Straight and True- Cast or Troll- Premium VMC Black Nickel Hooks-...
Dives-To Series Custom Ink LureArtisan bass angler Mike Ike Iaconelli has offered his unique talents to assist in the development of this masterpiece series of lures. Im used to giving baits my own personal touch, tweaking them. Now those oh-so-special modifications come right out-of-the-box from Rapala. There are three key traits: first, its their...
Dives-To Series Custom Ink LureDiving to a preset depth and staying there keeps the DT in the strike zone longer. Swimming with a side-to-side, sound-emitting action for ultimate attraction. The DT can be easily cast 150'. The farther the cast, the longer the bait stays in the strike zone. It's the most effective way to cover more water and catch more...
Dives-To Series Custom Ink LureArtisan bass angler Mike Ike Iaconelli has offered his unique talents to assist in the development of this masterpiece series of lures. Im used to giving baits my own personal touch, tweaking them. Now those oh-so-special modifications come right out-of-the-box from Rapala. There are three key traits: first, its their...
Dives-To Series Custom Ink LureDiving to a preset depth and staying there keeps the DT in the strike zone longer. Swimming with a side-to-side, sound-emitting action for ultimate attraction. The DT can be easily cast 150'. The farther the cast, the longer the bait stays in the strike zone. It's the most effective way to cover more water and catch more...
Ultra Light Rippin' Rap LureThe Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured scales and gills with deep set 3D holographic eyes. Super easy to fish, the...
Ultra Light Rippin' Rap LureThe Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured scales and gills with deep set 3D holographic eyes. Super easy to fish, the...
Ultra Light Rippin' Rap LureThe Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured scales and gills with deep set 3D holographic eyes. Super easy to fish, the...
Dives-To Series Custom Ink LureDiving to a preset depth and staying there keeps the DT in the strike zone longer. Swimming with a side-to-side, sound-emitting action for ultimate attraction. The DT can be easily cast 150'. The farther the cast, the longer the bait stays in the strike zone. It's the most effective way to cover more water and catch more...
Husky Jerk LurePerfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns.Features:- Suspending/Neutral Buoyancy- Long-Casting- Loud Rattles- Runs Straight and True- Cast or Troll- Premium VMC Black Nickel Hooks-...
Shad Rap LureThe Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultra-slow speeds to super-fast with superior results.Features:- Classic Rapala Action- Natural Baitfish Profile- Balsa Wood Construction- Diving Lip Design- VMC Black Nickel Hooks- Hand-Tuned & Tank-TestedSpecifications:- Model Size: 07- Body...
Ultra Light Rippin' Rap LureThe Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured scales and gills with deep set 3D holographic eyes. Super easy to fish, the...
Shad Rap LureThe Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultra-slow speeds to super-fast with superior results.Features:- Classic Rapala Action- Natural Baitfish Profile- Balsa Wood Construction- Diving Lip Design- VMC Black Nickel Hooks- Hand-Tuned & Tank-TestedSpecifications:- Model Size: 07- Body...
Husky Jerk LurePerfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns.Features:- Suspending/Neutral Buoyancy- Long-Casting- Loud Rattles- Runs Straight and True- Cast or Troll- Premium VMC Black Nickel Hooks-...
Shad Rap LureThe Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultra-slow speeds to super-fast with superior results.Features:- Classic Rapala Action- Natural Baitfish Profile- Balsa Wood Construction- Diving Lip Design- VMC Black Nickel Hooks- Hand-Tuned & Tank-TestedSpecifications:- Model Size: 07- Body...
Ultra Light Rippin' Rap LureThe Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured scales and gills with deep set 3D holographic eyes. Super easy to fish, the...
Dives-To Series Custom Ink LureDiving to a preset depth and staying there keeps the DT in the strike zone longer. Swimming with a side-to-side, sound-emitting action for ultimate attraction. The DT can be easily cast 150'. The farther the cast, the longer the bait stays in the strike zone. It's the most effective way to cover more water and catch more...
Original Floating LureStill the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be irresistible to gamefish on every continent around the world.Features:- Balsa...
CountDown LureConsistently reach suspended fish at any depth with the CountDown. Whether the fish are suspending at certain depths, at the weed tops or on bottom structure, the CountDown can get you to the consistently. Weighted lure creates slow-rolling Rapala action.Features:- Balsa Construction- Custom Swimming Action- Controlled Depth Technique- Large...
Ultra Light Rippin' Rap LureThe Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured scales and gills with deep set 3D holographic eyes. Super easy to fish, the...